“Ours is an engineering-rich environment, deep with technology. It would be challenging for any storyteller to make it engaging and approachable way
But I’m continually impressed by their ability to dig deep, uncover the bits and pieces, and return with an engaging and relatable story every single time.”
— Geralyn Miller, Director of Communications and PR
Teledyne MEMS
New Corporate Website & Brochure
Client
Today, some of the most exciting new opportunities in devices exist in the field of MEMS.
Whether we know it or not, most people interact with MEMS daily. A new car will have dozens of MEMS based sensors, and new mobile phones will contain accelerometers, gyroscopes, magnetometers, pressure sensors, and microphones. As MEMS become smaller, require less power and are less expensive to manufacture, they are expected to play an increasing role in the wireless internet of things (IoT) and home automation.
Teledyne MEMS has provided innovative solutions to hundreds of companies since 1982, helping to develop and reliably manufacture some of the smallest actuators, sensors and 3D mechanical structures in existence in a host of high profile brands.
Process
Teledyne MEMs would be born from the merger of departments of two different companies: Micralyne and Dalsa. As a result, we began the effort with competitor research, stakeholder interviews, and a thorough audit of all the relevant product, service and company information from both sides. From there, a site architecture and content strategy was developed, leading to the creation of forty pages of website content, covering a wide range of products and industries.
From there, we moved to design and development, building on the enterprise Episerver/Optimizely CMS platform.
Project
Four months after the initial briefing, the website was live and a new brochure launched. Ongoing content updates and back-end refinements have ensured the website has been running smoothly since 2023.
Strategy
UX
Content Strategy
Research
Content Development
Writing
Illustration / Infographic
Video production